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We created our first Goggle Ads campaign in 2007 and was one of the first agencies in the UK to be awarded the Google Partner badge. In 2018 we were handpicked by Google to their exclusive Elevator scheme, designed enhance the UK’s top-performing agencies.
Award winning search, marketing, websites & advertising
Let’s face it—getting new leads for your business can feel like a never-ending battle. You’re putting in the effort, running ads, posting updates, maybe even writing blogs… but the results? Not quite what you hoped for. Sound familiar?
The truth is, digital marketing isn’t just about being out there—it’s about being in the right place with the right message at the right time. And the good news? With a few smart tweaks, you can start attracting high-quality leads without feeling like you’re shouting into the void.
Ready to make it happen? Let’s dive in.
How to Get More Leads for Your Business Tip1.
Know Your Audience Inside Out
You wouldn’t sell ice to someone in the Arctic, right? That’s why understanding your ideal customer is key. Think about:
For example, if you run a fitness studio, your ideal customer might be busy professionals looking for quick, effective workouts. Understanding this lets you tailor your messaging perfectly.
Quick Tip: Run a short social media poll or check your Google Analytics data to gain deeper insights. The more you know, the easier it is to connect.
Imagine this—someone lands on your website, excited about what you offer… but they can’t figure out what to do next. Frustrating, right? If your website isn’t guiding visitors smoothly towards action, you’re missing out.
Here’s what makes a website work like a charm:
Pro Tip: A/B test different CTA styles and website layouts to see what drives the most action. Even tiny tweaks can lead to big improvements.
Ever wondered why some businesses always appear at the top of Google searches while yours feels invisible? That’s the power of SEO—helping your website get discovered by the right people at the right time.
Start by:
Insider Tip: Use free tools like Ubersuggest or Google Search Console to find keyword opportunities.
Running ads doesn’t mean throwing money at Facebook or Google and hoping for the best. A well-planned paid campaign can put your business in front of people who are already interested in what you offer.
Consider these options:
Budget Tip: Start with a smaller spend, analyse the results, and scale up based on what works.
Social media isn’t just a place to dump promotional content and hope for the best—it’s where real conversations happen. To build trust and attract leads, focus on connection first, sales second.
Try this:
Pro Tip: Post consistently, but make sure it’s quality over quantity. A few engaging posts a week are better than daily noise.
Once someone expresses interest, don’t leave them hanging. Email marketing is your chance to build a relationship and keep your business top of mind.
Key strategies:
Quick Win: Craft compelling subject lines—if they don’t open it, they won’t read it!
People love free stuff. Whether it’s a free consultation, a discount, or an exclusive event invite, giving potential leads an incentive to take action is crucial.
Consider offering:
Pro Tip: Make sure your offer provides real value—not just another generic freebie.
Ever wished you could answer questions 24/7? Chatbots and live chat features can help engage visitors instantly and guide them towards taking action.
Make it work by:
Marketing isn’t a one-time thing—it’s an ongoing process. Analysing your efforts regularly helps you see what’s working and what needs tweaking.
Keep an eye on:
Pro Tip: Use free tools like Google Analytics and social media insights to keep tabs on your progress.
Generating leads doesn’t have to feel overwhelming. With the right strategy—solid content, smart ads, and consistent follow-ups—you’ll start seeing better results sooner than you think.
Need a hand getting your digital marketing on track? Let’s have a chat and make it happen.
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